The ability to create and communicate your brand story is critical for any company wanting to thrive in today’s competitive market. One organisation that has mastered this is fashion retailer Burberry, with 498 stores (2016) and valued at approximately, £5 billion (2019); this powerhouse understands the key components needed to make and sustain a brand using the influence of storytelling. As outlined by former Burberry CEO, Angela Ahrendts, …

Glitz Africa is excited to announce the release of its 25th issue! Glitz Africa since its conception, aims to publish high quality content while highlighting the lifestyle of the contemporary African. Glitz Africa magazine has come a long way, evolving to stay relevant and refining its content to suit our expanding range of readers. The issue themed ‘Women of the …

A stereotype is a fixed over generalized belief about a particular group or class of people (Cardwell, 1996). Take a minute to imagine an accountant. What would his personality and appearance be like? Fit-looking or out of shape? Young or old? Boring or lively? Did you even picture a woman? You probably thought of an out-of-shape, prematurely aging, bald, boring, …

We talked about your favourite fashion eras! Tell us why you love fashion in the 70s and 90s. Fashion in the 70’s was sultry, powerful, and downright badass. I love the body flattering sexiness of bell bottoms to the big platform shoes, and the big afros which was the beginning of black people’s acceptance of their blackness & beauty as …

‘Get him before he gets me’ Those words stuck with me after the interview with Joshua Buatsi, a Ghanaian-born British professional boxer. A new decade just rolled around and it seems like the perfect words to live by. Well, both in the boxing ring and in life. With the title of British light heavyweight champion under his belt in a …

Glitz Africa is excited to announce the release of its beauty issue! Glitz Africa since its conception, aims to publish high quality content while highlighting the lifestyle of the contemporary African. Glitz Africa magazine has come a long way, evolving to stay relevant and refining its content to suit our expanding range of readers. Issue 24 has its cover graced …

Glitz Africa is all about celebrating and empowering women. Being an aspirational brand, we have produced events like the annual Ghana Women of the Year Honours, Glitz Style Awards and Glitz Africa Fashion Week, SHE Summit and SHE Boss. In our issue number 24 which is themed ‘Women of the Year’, Glitz Africa Magazine compiled 100 names of inspirational women …

She is a name and face that needs no introduction. Born Florence Ifeoluwa Otedola, she is widely known and affectionately called DJ Cuppy. The young and eclectic DJ making major waves across the continent and the world over. With her recent stint as a red carpet host for the just ended BET Awards, her stardom is just about to shine! …

Glitz Africa is excited to announce the release of its 23rd issue! Glitz Africa since its conception, aims to publish high quality content whiles highlighting the lifestyle of the contemporary African. Glitz Africa magazine has come a long way, evolving to stay relevant and refining its content to suit our expanding range of readers. Issue 23 has its cover graced …

  This Valentine’s Day, we are professing our undying love to the fashion and style industry. If we could buy it chocolate truffles and a white as snow stuffed animal, we would! However, we are showing our love to fashion by celebrating Ghana’s biggest models, Belinda Baidoo. In celebrating this amazing woman, we found love! To all readers, Happy Valentine’s …